About Sarah & DigiPixi

Helping Entrepreneurs Build Automated Online

Businesses Without the Overwhelm

Hey, I’m Sarah!

I’m the brain (and heart) behind DigiPixi, and I’ve been in the digital game since 2000, back when dial-up internet was still free, and my first “tech lesson” was trying to break an old, slow computer just so I could learn to fix it. (Spoiler alert: I broke it a lot. But turns out, I was kind of ok at this stuff.)

On the personal side, I’m a wife, mum to a now grown son, and proud doggie nana to my son’s gorgeous fur baby, Kota. I live near Newcastle, NSW, where I juggle family life with a healthy or maybe not so health obsession for MotoGP (I’ll drop everything to catch a race!). When I’m not tinkering with automations or funnels, you’ll usually find me cooking up a storm, renovating my home, or getting lost in a good movie.

Basically, I’m your everyday woman who loves life’s simple pleasures and also loves solving digital puzzles that help businesses grow.

My Journey (in a Nutshell)

Early 2000s: Microsoft Word & WordArt queen. I started designing DIY party invites for my son, friends began asking for their own and before I knew it, I was getting paid. Hooked from day one.

2010: Turned those early design skills into a side hustle under the name DigiPixi. I rebranded a photographer’s business, fell headfirst into the wedding world and eventually launched my own multi award winning wedding planning company.

2014 - 2020: Wedding planner by day, digital marketer by night. I helped vendors with branding, websites, socials, the whole lot. Picked up 14 awards in 5 years (yep, it was a wild ride!).

2025 & Beyond: After years of running DigiPixi on the side while creating content in the wedding industry, I’m now going all in. My full focus is on helping business owners like you ditch the tech stress and finally launch digital offers that actually sell. This is where both my heart and brain are and I couldn’t be more excited to bring it all to the table for you.

What I Do (and Why It Matters)

If you’re an ambitious entrepreneur juggling all the things, but deep down, you know you’re meant for more, you’re in the right place.

I help you:

✓ Build a Magnetic Digital Presence: From conversion ready bio hubs to smart automations, I help you show up with confidence and clarity online.

✓ Turn Your Ideas into Income: Got knowledge or skills to share? I help you package it up, automate it and launch it, without tech stress or burnout.

✓ Automate the Boring Stuff: Sales funnels, email sequences, chatbots, all the behind the scenes systems that run your business (so you don’t have to).

✓ Simplify Your Strategy: No jargon. No gimmicks. Just clear, proven methods to help you grow your audience, make sales and reclaim your time.

I’m the shortcut you wish you found sooner, no BS, no hype, just real results built from years of doing the hard stuff so you don’t have to.

Is DigiPixi Right for You?

✓ If you’re done with DIY overwhelm and want a business that runs smoother, simpler and smarter, you’re in the right place.

✓ If you’re over the fluffy jargon and just want real tools that get results, we’ll get along just fine.

✓ If you’re ready to stop second guessing every move and finally launch with confidence, let’s make it happen.

Fun Facts (Because Business Shouldn’t Be Boring)

My Boys

My husband and son are my world. They’re my home team, my biggest cheerleaders and the reason I stay inspired every single day.

YouTube Origins

If you do a little internet stalking, you might find my old “Super Simple by Sarah” YouTube videos. Cringe worthy, but oh so nostalgic!

Biggest Adrenaline Rush

MotoGP. I’ll drop anything to watch the races, and yes, I have a favorite rider (ask me later!).

Movie Night Musts

Action, revenge plots and the occasional Christmas flick, especially if there’s a prince involved. Weird mix, I know, but that’s me!

Green Tea Obsession

Forget espresso, I’m all about green tea. If there’s a mug in my hand, it’s probably green tea.

Always Learning Something New

From a new language app to a photography masterclass, I love exploring fresh skills, especially if it brings me closer to my overseas dream.

Finding Joy in the Ordinary

A hot mug of tea, a random laugh with loved ones, a perfect breeze on a warm day, I believe these simple pockets of joy make everyday life extraordinary.

Ready to Make Magic Happen?

Business doesn’t have to be complicated, soul sucking, or confusing. It can be simple, profitable and yes, even fun.

If you're ready to level up your digital game but the thought of funnels, automations and tech makes you want to run, you're not alone and you don’t have to figure it out alone either.

I’m so glad you’re here, and I can’t wait to help you turn those big dreams into a real, thriving online business. Because here’s the truth: You don’t need to be a tech genius.You just need the right systems, the right support and a sprinkle of DigiPixi magic.

Make My Digital Life Easier

Let’s build something brilliant, together!